Changing the direction of organisations
Developing the perfect strategy is only the start; everyone working actively towards the same direction is the real challenge. Strategy activation brings the strategy out of the hands of the management consultants and strategy officers and into the minds of the people.
Workz helps support the launch, implementation and anchoring of key strategic initiatives. From framing the strategic intent to efficient cascading across the organisation. We guide people to connect with an agenda, reflect on how they can make a difference, and help empower them to act, bridging the gap from a high-level strategy to the everyday work of leaders and their teams.
Turning strategic intent into action
Only 30% of strategies succeed, even when they're on track with what they set out to do. The human factors are typically where they fall short. Strategy owners fail to activate the people in the organisation to start doing things in a new way.
Why is this so hard?
Communicating a direction
It starts with setting a clear direction with a reason to act. Formulating a strategic intent with a built-in call to action is necessary to balance alignment with autonomy.
Creating commitment
Knowing where to go is worth nothing if you do not know how to get there. People need to understand their role and how they can make a difference.
Empowering people to act
Finally, you need to give everybody the resources, tools and skills to contribute, and help clear away obstacles that are in their way or competing agendas muddy the picture.
Strategic storytelling
Humans understand the world in terms of stories. The strongest stories have the power to rally people behind them and be a force for change. Your strategy’s narrative defines how people will react to it and how to focus on it effectively.
Workz aids you in developing a core story that defines a strategic vision, shows the way, and works as a framework for driving engagement.
We train leaders in storytelling and communicating impactfully, ensuring that their words have meaning behind them and that they can lead the strategy authentically.
Strategy kick-off
Humans are still tribal people at heart. Nothing can kick-start a movement like a gathering of the people.
Workz develops virtual and face-to-face events with a focus on engagement and involvement. We design entire events or help develop plug-in solutions and gamified workshop elements for existing events.
We help you get the most return on investment from your events by engaging large groups of people and facilitating transformative conversations.
Strategy games
War games have been used to teach strategy since the dawn of time. Nothing beats a good game when communicating complex messages and engaging people.
Workz develops games that create awareness, set direction, or build competencies to act on a strategy. Our games help people understand the reasoning behind the strategy, reflect on the role they can play and share knowledge and best practice with their peers.
We have one of Europe’s largest and most experienced design teams, strongly dedicated to developing games, processes, and simulations. Thousands of employees and leaders across industries have played our games.
Strategy movies and other communication
Even the strongest story gets diluted as it passes down through the layers of an organisation. Core messages and concepts risk getting lost in translation as they pass from leader to leader.
Workz helps communicate an agenda effectively across channels to support strategy activation and create alignment.
We make movies, animations, visualisations and e-learning to help communicate the strategy across the organisation.
Maybe we can help you?
Related blog posts and cases
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Continue Your Journey
Explore more about how we can transform your organization.
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Strategy
activationTurning strategic intent into action and results based on alignment and autonomy
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Leadership
developmentPreparing leaders for upcoming changes and developing their people leadership skills
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Culture
changeChanging ways of working and behaviour through values and mindsetting
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Learning
experiencesDeveloping engaging and effective interactive learning and training solutions
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Stakeholder
engagementAligning agendas and fostering innovation and collaboration across value chains
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