Changing the direction of organisations
Developing the perfect strategy is only the start. Making everybody work actively in the same direction is the bigger challenge. Strategy activation is bringing the strategy out of the hands of the management consultants and strategy officers, and into the minds of the people.
Work help support the launch, implementation and anchoring of key strategic initiatives. From framing the strategic intent to efficient cascading across the organisation. We guide people to connect with an agenda, reflect on how they can make a difference, and help empower them to act. Bridging the gap from a high-level strategy to the everyday work of leaders and their teams.
Turning strategic intent into action
It is a fact that only 30% of strategies succeed in even doing what they set out to do. The human factors are typically where they fall short. Strategy owners fail at activating the people of the organisation to start doing things in a new way.
Why is this so hard?
Communicatíng a direction
Setting a clear direction with a reason to act is where it all starts. Formulating a strategic intent with a built-in call to action is necessary to balance alignment with autonomy.
Creating commitment
Knowing where to go is worth nothing if you do not know how you can help get there. People need to understand the part they play and how they can make a difference.
Empowering people to act
Finally you need to give everybody the resources, tools and skills to contribute, and help clear away obstacles that are in their way or competing agendas muddy the picture.
Strategic storytelling
Humans understand the world in terms of stories. The strongest stories have the power to rally people behind them and be a force for change. The narrative of your strategy not only defines how people will react to it, it is also a tool for focussing the strategy effectively.
Workz can aid you in developing a core story that defines a strategic vision, show the way, and work as a framework for driving engagement.
We train leaders in storytelling and communicating in an impactful manner, ensuring that their words have meaning behind them and that they can lead the strategy in an authentic manner.
Strategy kick-off
Humans are still tribal people at heart. Nothing can kick-start a movement like a gathering of the people.
Workz help develop virtual and face-to-face events with a focus on engagement and involvement. We design entire events or help develop plug-in solutions and gamified workshop elements to existing events.
We help you get the most return on investment from your events by engaging large groups of people and facilitating transformative conversations.
Strategy games
War games have been used to teach strategy since the dawn of ages. Nothing beats a good game when it comes to communicating complex messages and engaging people.
Workz develop games that creates awareness, sets direction or builds competencies to act on a strategy. Our games makes people understand the reasoning behind the strategy, reflect on the role they can play and share knowledge and best practise with their peers.
We have one of the largest and experinced design team in Europe, with a strong dedication to the games, processes, and simulations development. We have had over xxx number of employeees and leaders from numerous industries worldwide use our products.
Strategy movies and other communication
Even the strongest story will get diluted as it passes down through the layers of an organisation. Core messages and concepts risk getting lost in translation as they pass from leader to leader.
Workz helps communicate an agenda effectively across channels to support strategy activation and create alignment.
We make movies, animations, visualisations and e-learning to help communicate the strategy across the organisation.
Maybe we can help you?
Related blog posts and cases
Here are some related content from our archives:
The human side of Strategy Activation
Learn why a people-centered approach to implementing change is key for successful strategy activation.
Rethinking corporate communication
Discover innovative strategies and insights that can transform how businesses communicate internally and externally.
Why is soft change so hard?
Soft and hard change is often mixed together, but they present different underlying challenges and call for different approaches
Leading Through Change
We helped Nuuday design a leadership programme tailored to their specific transformation and organisational journey.
Backbriefing for Empowerment
On using backbriefing to accelerate alignment and autonomy.
Wordsmithery – Tips for executive speechwriting
Highlights from our symposium on executive speechwriting.
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